Channel 4’s First Dates and Gogglebox were released around the same time. Both, fairly similar in tone and style, have enjoyed huge success, but while Gogglebox‘s premise has become increasingly tired, with its supposed regular featured viewers demonstrating that they are ever more aware of their own audience, First Dates has, despite Channel 4 attempting to inject the series with a new appeal through the hotel concept, remained enjoyable. The series’ premise is incredibly simple, so much so that it seems strange that the series was not developed sooner. Featuring a range of couple each first on a date, the series charts the featured participants as they embark upon the prescribed date. For some this experience is exciting, for others, it presents a situation in which they feel increasingly vulnerable.
It is this opportunity for vulnerability that engages, and in turn, compels the viewer to consistently watch. Scenarios in which participants have lost a loved one, or endured difficult, at times abusive, relationships immediately connect with the viewer on an emotional level. Similarly, it is the universality of these situations that so aid the series’ success. Each date is well-orchestrated, and there is never any sense of meanness or maliciousness on the part of the producers when matching couples. Rather, it is clear that the producers, in creating the show, have recognised that for sustained success viewers don’t want to witness awkwardness or conflict, but instead, want to experience positive connections between participants. This is rather notable, as the regular tendency with reality programming is to attempt to generate aggression and argument in order to attract viewers. Instead, First Dates is, simply, a nice show.